I’ve been in the industry for 20 years and I’ve been working with hair extensions from very early on. I am always delighted by the quality of hair and variety of methods available from Di Biase.
I have so many stories from my time behind the chair. My very first full head hair extension client had a pixie cut and wanted hair down to her waist. Knowing what I know now I would never have recommended hair extensions but at the time I was determined to show off my new skill set. 450 fusion strands and 8 hours later I had created one of my biggest client transformations as a stylist. Of course, that pales in my mind next to the experiences I’ve had transforming cancer survivors and alopecia sufferers. There’s nothing more rewarding than giving someone themselves back.
My biggest tip for stylists starting into the world of hair extensions is to start small. Don’t do what I did. That first head was the most frustrating experience I’ve ever had with hair extensions. Starting with smaller applications for color or thickness allows you a bit more wiggle room for learning as you go.
The best marketing strategy I’ve come up with so far is encouraging my existing clients to be more open about wearing hair extensions by creating a referral program to reward them. Great hair extensions don’t show so it’s not like people are walking up and asking where they got them done. Many clients don’t want anyone to know they wear hair extensions. The fact remains that word of mouth is the most effective means of gaining new hair salon clients and this is a way of getting them to spread that for you.
Featured Image Caption: One of Christine’s many extension before and after’s! Di Biase offers fusion, tape-in/sticker, i-tip and clip in extension options that fit everyone and every lifestyle.
Name: Christine Rinehart
Salon Name & Address: Elany Image Salon & Day Spa, 8091 Alban Road, Springfield, Virginia 22150
Have your own transformation story to submit? We’d love to hear from you! Email us your story along with your contact details, social media pages and pictures or videos to go along with your transformation in order for a chance to be featured on our blog and social media. Hope to hear from you soon!